Before IPL 2023, Jio  Cinema & Sports 18 to BROADCAST ‘The World’s GREATEST SHOW’, MTV HD  to live steam FIFA WC in HINDI: Watch FIFA WC LIVE

FIFA WC LIVE Streaming:

The FIFA World Cup 2022 kicks off today with the opening game being between hosts Qatar and Ecuador. The match would be played at the Al Bayt Stadium and is set to start at 9:30 pm IST (Indian Standard Time).

Fans in India, keen to watch live streaming of this match can do so on the JioCinema app. What's even better is that fans will be able to do so for absolutely free.

Reliance & Viacom18 promoted NETWORK has  paid whooping 500 Crore for FIFA World CUP rights. This is almost 120%  than what Sony Sports Netowrk paid for FIFA WC 2018 rights in Russia.

The business behemoth has decided to STREAM FIFA World CUP LIVE for free  on Jio Cinemas. The streaming will be available for free for AIRTEL,  VODA, JIO & BSNL subscribers.

It’s clear, before the BIGGER TICKET IPL 2023 starts, Reliance wants  to make sure that SPORTS FANS are aware of JIO CINEMA app and have  downloaded the same.

“See, Viacom18’s investments on IPL is 100 times more than  FIFA World CUP. By offering FIFA Streaming for free, they are making  sure that before IPL 2023 every Sports fan has downloaded Jio Cinema. It  seems FIFA WC LIVE fore free is a marketing tool for the BIGGER GOAL”, opined one of the leading Sports Media industry specialist.

It is worth noting that IPL India digital rights deal was acquired for Rs 23,758 crore by the Reliance-backed Viacom18.

FIFA WC 2022 Sponsors Though the offering is for free,  Viacom18 is on SPONSOR signing spree for FIFA World CUP.  To showcase  the World Cup in India, according to InsideSport estimates Viacom18 is  paying 500 Crores to FIFA.

The Official broadcaster of FIFA World CUP in India, Sports18 has signed  18 SPONSORS for the LIVE broadcast & LIVE Streaming of FIFA World  Cup. The signed advertisers includes the likes Mahindra, AMFI, Visa,  CakeZone, Black & White, AM/NS India, ET Money, Amul, intel, SBI and  Spartan Poker.

The industry sources informed InsideSport that the revenue from the advertisers will be only 50-60% of the acquisition cost.

– FIFA World Cup to be BROADCASTER LIVE on Sports 18 & MTV – FIFA WC LIVE Streaming will be available on Jio Cinema. – MTV HD to live broadcast FIFA WC in HINDI – The Fifa World Cup 2022 will take place from November 21 to December 18. – The Official broadcaster has roped in 12 BRANDS for the LIVE TELECAST

Mahindra has been signed as PRESENTING PARTNER for the LIVE Broadcast. ET Money will be the Associate Sponsor. VISA, CAKEZONE, Black & White, AM/NS India, AMUL, Intel, SBI and Spartan Poker have been roped in as Associate Sponsors.

This is besides, Indian edtech major Byju’s which is the football  tournament’s Official Sponsor this year. FIFA World Cup is seen as one  of the most effective international marketing platforms and several big  international brands like Adidas, Coca-Cola, Hyundai, Wanda Group, and  Qatar Airways become part of it.